Partnerships
Strategy-trained travel partners helping tourism boards and hospitality brands design experiences and reach US travelers, with first-hand insight from 46 countries and a combined 20 years in strategy and hospitality consulting.
20 years in strategy and hospitality consulting. 46 countries on the ground. Built to help you connect with the discerning US traveler.
Why us
Why Blueprint Travelers
Most travel partnerships fall into two buckets. Influencers who create content and hope for engagement, or large publications that produce polished features without ever leaving the press lounge. Blueprint Travelers is built differently. We bring the discipline of strategy consulting to the depth of first-hand travel, and we apply both to one specific audience: the discerning US traveler.
Strategy depth, not just storytelling
We don't approach this as content creators who happen to travel. We approach it as strategists who have lived the work. Kevin spent 11 years across strategy and hospitality consulting, working with hotel operators and hospitality brands on the business problems travel content rarely touches. Melina spent 6 years in experience strategy consulting before applying that discipline full-time to travel for the last 3 years. That is 20 years of strategic problem-solving brought to every partnership.
46 countries of first-hand insight
Every place on Blueprint Travelers has been visited in person. We have traveled full-time for the last 3 years, and before that we vacationed like most US travelers do, with limited PTO and high expectations of every trip. We know how Americans actually spend 7 days in Patagonia, 10 days in Japan, or 14 days across Australia. We know because we have done it. That makes our recommendations practical, not aspirational.
Built for the US traveler
The discerning US traveler is neither the budget backpacker nor the all-inclusive guest. They are time-poor, culturally curious, willing to spend on experiences that matter, and increasingly skeptical of generic content. For 3 years we have studied this audience through reader behavior, search data, and our own travel. We know what they search for, what they trust, and what makes them book.
Who we work with
Who we partner with
Partnerships work best when both sides are clear on fit. We work most closely with two kinds of organizations.
For tourism boards
National, regional, and city tourism boards working to reach US travelers with content and strategy that goes beyond the influencer playbook. We help you tell your destination's story with depth, accuracy, and a clear point of view.
For hospitality brands
Hotels, airlines, tour operators, and small specialized cruise lines that want to design the experiences guests actually remember, then market them to the right American audience.
We also partner with DMCs, travel gear brands, and other hospitality-adjacent organizations when the work is focused, culturally grounded, and aligned with how we travel. Reach out to talk through what fits.
Services
How we work
Every partnership is built around the goal, not the deliverable. These are the five core engagement types we offer, often in combination.
01
Strategic services
Experience architecture
We design how the guest or traveler experience should feel, end to end. From the first moment of arrival to the final goodbye, we map the touchpoints, identify the signature moments, and bring the discipline of experience strategy to your hospitality product.
Examples
experience audits, guest journey mapping, signature moment design, brand-to-experience alignment
Best for
hotels, airlines, tour operators, cruise lines, DMCs
02
Strategic services
US traveler advisory
Strategic counsel on what the discerning American traveler actually wants, expects, and books. Drawn from 3 years of focused study, reader behavior data, and our own travel patterns. We help your team make smarter decisions about positioning, programming, and pricing for the US market.
Examples
market briefings, ongoing advisory retainers, written reports, audience deep dives
Best for
tourism boards, hotel groups, marketing teams
03
Content and assets
Destination content programs
Multi-article first-hand content built to send qualified US travelers toward your destination, product, or experience. Articles can be published on Blueprint Travelers for our audience, written for your own website, or developed as a paired program across both. Every article is researched on the ground and structured for SEO so the work compounds over time.
Examples
4 to 6 article programs over 6 months, partner-site editorial content, paired newsletter features, Instagram coverage, integrated SEO strategy
Best for
tourism boards, hotel groups, tour operators
04
Content and assets
Custom itinerary development
Itineraries built for your use, whether for sales enablement, guest pre-trip preparation, marketing collateral, or a flagship product offering. We design itineraries the way US travelers actually use them.
Examples
signature multi-day itineraries, tiered route options for different traveler types, themed itineraries
Best for
hotels, tour operators, tourism boards
05
Knowledge transfer
Speaking and workshops
Talks and team workshops for tourism organizations, hospitality teams, and industry events. We share what we have learned about the US traveler, experience design, and content strategy.
Examples
keynote talks, half-day team workshops, executive briefings
Best for
tourism boards, hospitality teams, industry conferences
Recent work
Partners we have worked with
Each of these partnerships shows what a multi-article content program looks like in practice. We do not write one-off features. We build content systems that catch US travelers at every stage of the planning journey, from awareness through purchase intent.
Peru
Alpaca Expeditions
#1 Tour Operator in Peru
5
Articles delivered
Partnership goal
Position the Lares Trek as a cultural alternative to the classic Inca Trail, highlighting connections with Quechua communities descended from the Incas, and build a content program that captures US travelers across the full Inca Trail and Machu Picchu decision set.
What we delivered
A five-article content program that covers Peru's signature trekking experiences from pillar destination content through direct purchase-intent comparisons.
Ecuador
Quasar
#1 Best Intimate Ocean Cruise Line
4
Articles delivered
Partnership goal
Position Quasar as the premier intimate cruise option in the Galapagos by pairing a direct first-hand feature with broader planning content that guides US travelers through every Galapagos decision: when to go, how to choose a cruise, and whether to go by cruise or by land.
What we delivered
A four-article content program covering the full Galapagos planning journey from awareness through booking.
Australia
Cyaround
Premier Small-Group Travel Company
3
Articles delivered
Partnership goal
Promote travel to the Top End of Australia during pre-monsoon season, when tourism slows but the swimming, hiking, and storm-watching are still extraordinary, and convert that interest into bookings with Cyaround.
What we delivered
A three-article content program covering the Top End from itinerary planning through tour operator selection.
The Team
Meet Melina and Kevin
Melina
Co-Founder, Editor-in-Chief
Melina spent 6 years in experience strategy consulting before going full-time on Blueprint Travelers 3 years ago. She brings the discipline of experience design to every partnership and leads our work on how US travelers discover, evaluate, and book the trips that matter to them.
Kevin
Co-Founder, Hospitality Strategy Lead
Kevin spent 11 years across strategy and hospitality consulting, advising hotel operators and hospitality brands on the business problems behind the guest experience. He bridges the consulting world to the partner side of every engagement we take on.
The Process
How a partnership starts
We keep the start of every partnership simple.
01
You reach out
Send us a note. No need for a brief, budget, or polished pitch. A few sentences about your organization and what you are exploring is plenty.
02
We respond within 48 hours
Every inquiry gets a real reply from Melina or Kevin. No funnel, no auto-responder.
03
We have a real conversation
A 30 to 45 minute discovery call to understand your goals, your audience, and what would actually move the needle for your organization.
04
We build the proposal
A clear scope, timeline, and approach tailored to your organization. From there, you decide.
Get in touch
Start the conversation
Tell us a bit about your organization and what you are exploring. We respond to every partnership inquiry within 48 hours.
Prefer email? Reach us directly at partnerships@blueprinttravelers.com
We respond to every inquiry within 48 hours.